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Shannon Vogel is the proud founder and co-owner of Reach Social, a certified Social Media Strategist, and 25-year veteran of the construction, flooring and interior design industry. 

After more than 10 years in flooring sales, interior design and working for home builders Shannon changed her focus to the marketing opportunities unfolding online.  In 2008, Shannon conceptualized and launched one of the flooring industry’s first and most successful blogs, essentially introducing the industry to the power of social marketing.  Since then, she has made a career of Professional Social Media, effectively strengthening the brand awareness of members of the construction industry across North America. 



Whether it be in business or in life, Melanie Towey believes in fixing the root cause at the deepest level – not treating the symptoms.

As a trusted leader and consulting resource within the building materials, architecture & design, and construction space, Melanie helps industry professionals grow in themselves and in their careers, as well as strategically helps entrepreneurs and business leaders at a deeper level overcome foundational challenges hindering them from results.

As a Professional EOS® Implementer and Business Coach, Melanie acts as a teacher, coach, and facilitator — helping business leaders transform their companies and, ultimately, their lives. She helps implement a complete, proven system with simple, practical tools to help business leaders achieve three things: vision, traction and health. When you align and synchronize all the moving parts of your business you create clarity, accountability, efficiency, and profitability.

Industry focus: Building Materials | Residential & Commercial Construction | Interior Design | Architecture | Real Estate Development | Kitchen & Bath

Speakers: Sponsors
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